San Mateo Medical Center is founding a new center named the Health Future Labs. This lab co-designs and pilots novel health futures in close collaboration with communities, payers, service organizations, county units, community health researchers, health technology innovators, and investors/donors in San Mateo County. As a new organization they needed a brand and design consultant to help create a brand identity, logo, and templates that reflects their mission values and goals, and to kick off their first projects as a center. As part of ILN Coaching & Consulting, I came on as the designer and consultant to help them develop these visual materials.